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Business Plans taking on more importance in tough times
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Yesterday Paul Green posted a blog about the importance of business plans ... yesterday evening I attended an event at Norden Farm in Maidenhead where Alistair Baker, former Managing Director of Microsoft UK and EMEA VP shared his experience and thoughts on how a SME should be growing their business in the current climate and beyond ... a chunk of that was around planning. Excellent event Olu ... find out more here. On with the show... over to Paul Green... Business Plans taking on more importance in tough times With many companies under pressure to survive the recession, and looking to come out the other side successfully, a good working business plan takes on even more importance in these tough times. It should provide the foundation for all the operations of the company, and keep activities on track towards recognised measurable targets. A good plan will involve a number of key steps including; The Vision – a company’s future aspirations, The Mission – what a company does for its clients, The Objectives – defined targets for the business, Strategies – how the business is going to get there, and Plans & Actions – what the business is going to do to successfully achieve it. Putting together a business plan for a smaller company need not take a lot of time or cost, but the rewards can be immense and possibly even save the company. It is important to avoid a one-size fits all approach that some agencies offer, and that a company is assisted by a professional business people if they don’t have that level of advice available. UKBA (UK Business Advisors) is making a special offer for is highly effective offering planning sessions with one of its experienced business advisors, who are available around most of the country. The session results in a live concise plan that can be used by the business as a realistic base for moving forward. Brian Dash, Chair of UKBA said “We know the value of a good business plan in helping a company set its objectives and move forward in a measured way. However it is vital that it is not just something done once and stuck in a drawer. It must be regularly reviewed, preferably in conjunction with a business expert not connected with the day-to-day running of the business.” Find out more about Paul and UKBA here. |
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| Jon Davey is a Social Media Director based in Windsor, Berkshire UK. These short videos aim to both educate those interested on how to boost their social media profile, both online and offline, while at the same time helping Jon's own profile by being indexed rapidly by the search engines and YouTube. Social Media is made up of two words ... social & ... you've got it media ! This means that it is not just about online marketing, offline is key as well. Your goal should perhaps be to recognised online by your industry and locally offline. Please review one or two of the videos below, score them on You Tube and add your comments ... it all helps ... they are in reverse order of popularity when last checked inorder to help the lesser clicked!! Thank you and enjoy ... |
